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Coffee Market Intelligence
Coffee as a commodity, a specialty product, an export.
Market explainers and trade reads for buyers, roasters, cafe owners, and anyone serious about coffee as a business. Specialty pricing, Arabica vs Robusta, what global buyers want from Africa.
2 posts in this category
All postsThe Kenya Coffee GuideAfrican Coffee OriginsTaste & Brewing SchoolFrom Farm to CupCoffee Culture & LifestyleFarmer Stories & Ethical TradeWomen, Youth & Coffee FuturesClimate & SustainabilityCoffee Market IntelligencePremium Gifting & Hospitality
- Coffee Market Intelligence · 7 min read
Africa should not just produce coffee. Africa should define premium coffee.
The current model is for Africa to export raw beans and import branded coffee at ten times the price. A manifesto for African producers and entrepreneurs taking back the value chain.
Martin Shabaya5 May 2026
- Coffee Market Intelligence · 3 min read
Opening a cafe in East Africa: a no-nonsense checklist
After consulting on more than thirty cafe openings across Nairobi, Kampala and Kigali, here are the questions I wish every founder asked before they signed the lease.
Shabaya Limited30 Mar 2026